Adventure appears to be the key for Bali travellers in 2023. According to travel data from the last quarter of 2022, tourists are seeking more than simply a sunbed by the beach. Chairman of the Bali Tourism Village Communication Forum believes this trend is here to stay which means positive news for adventure and cultural tour operators across the island. The latest influx of tourists to Bali are not only seeking out its phenomenal geographical features, they also have a taste for adventure. Extending beyond surf safaris and ocean adventures, many of Bali’s 238 tourist villages; the most popular being in the Ubud area, Ginayar and Bangli Regency, are offering adventure tourism experiences like white water rafting, mountain climbing, cycling, waterfall jumping, tubing and hiking. With so much on offer, it really is a case of choosing your own adventure!